|
|
|
EDGE Design Delivers New Mentor Graphics Web Site Design And Architecture
Redesign provides framework and extensibility for
internationalization and upgrades
PORTLAND, Ore.—(BUSINESS WIRE)—Feb. 17, 2005—
Portland design firm EDGE Design has completed design and
architecture work on the corporate Web site for Mentor Graphics
(NASDAQ:MENT). The firm worked in partnership with Mentor's Web team
to revamp the visual design, information architecture and navigation
of the site. EDGE also provided a graphic style guide and page
templates for Mentor to use in updating and extending the site.
Ron Fuller, Mentor Graphics Web development manager, said that the
new site gives Mentor a flexible and creative platform that will serve
the company for several years.
"EDGE's new design backs up the message that Mentor is the
technology leader in electronic design automation (EDA) in a way
that's bold and fresh while providing for future expansion," Fuller
said.
EDGE Web designers and developers created a fresh, modern look for
the site, while also making it faster and easier to use, navigate and
search, according to Ty Montgomery, EDGE senior account manager.
"We created a visual design and architecture that offers a simpler
view into a very complex array of products and services," Montgomery
said. "What we're most proud of is that it meets Mentor's business
objectives in a visually appealing, highly functional manner."
The design shifts the focus from products to customers, according
to Montgomery.
"Customers expect to find things quickly in a Web site,"
Montgomery said. "To do that, especially in a site for a large,
diversified, global technology company, you have to allow users to
find their specialty right away, find what they want within that
specialty and then deliver it quickly. In the new Mentor site,
customers can get right to relevant content in one or two clicks."
EDGE's work capped an extensive Mentor Graphics project in which
the Wilsonville-based EDA firm revised more than 6,000 pages of text
and images. Mentor Graphics launched the redesigned site at
www.mentor.com.
Fuller pointed out that an added bonus of the EDGE design is its
flexibility for future updates.
"One of the things we really like about the EDGE design is its
extensibility," Fuller said. "We can take virtually any content and
place it into the design in a logical, pleasing way. This gives us a
framework and extensibility for internationalization and site upgrades
well into the future."
About EDGE Design
EDGE Design delivers creative design and program management
services to clients in technology, healthcare, banking and education.
Now in its twentieth year of business, the company designs branding
and corporate identity, print collateral, Web sites, interactive
presentations and exhibits. EDGE also supports clients with ongoing
initiatives such as sales support and training, events and Web content
development. EDGE Design has offices in Portland and Corvallis,
Oregon.
Contact:
EDGE Design
Narine Matinyan, 541-753-4003
narine@edgedesign.us
or
Lainie Turner, 541-753-4003
lainie@edgedesign.us
or
www.edgedesign.us
|
|
|